Connecting Google Analytics with Blogger: A Step-by-Step Guide

Unlock the power of data and insights by connecting Google Analytics with your Blogger blog. Follow this easy step-by-step guide to set up Google Analytics and gain valuable information about your blog's performance.

Step 1: Set Up a Google Analytics Account

1. Go to Google Analytics and sign in or create a new account.
2. Click on "Start measuring" and follow the prompts to set up your account.
3. Create a new property for your blog, and copy the unique tracking code provided.

Step 2: Access Blogger Dashboard

1. Go to Blogger and sign in with your Google account.
2. Open the dashboard for the blog you want to connect with Google Analytics.

Step 3: Access Settings

1. In the Blogger dashboard, click on "Settings" in the left-hand menu.
2. Select "Other" from the dropdown menu.

Step 4: Add Google Analytics Tracking Code

1. Find the "Google Analytics" section on the "Other" settings page.
2. Paste the Google Analytics tracking code into the "Google Analytics" field.
3. Check the box that says "Use Universal Analytics (analytics.js)."
4. Save the settings by clicking the "Save settings" button.

Step 5: Verify Integration

1. Go back to your Google Analytics account.
2. Check if data is being recorded by looking at the "Realtime" section in Google Analytics.

Step 6: Explore Google Analytics

1. Return to your Google Analytics account and explore various reports such as Audience, Acquisition, and Behavior.
2. Gather insights into your blog's performance, audience demographics, popular content, and more.

Congratulations! You have successfully connected Google Analytics with your Blogger blog. Start exploring the analytics dashboard to make data-driven decisions and enhance your blog's performance.